Service 01 · Journey step: Search

SEO · AEO · GEO. Be the answer, wherever they ask.

Search engine, answer engine and generative engine optimisation. We help you show up in search results, answer boxes and AI assistants when people ask the questions that lead to customers.

A young woman searching on her phone
Why it matters

Not found, so not chosen.

People still search on Google. But more of them now read the answer box, or ask ChatGPT, and never click a link. If your business isn’t in that answer, a competitor gets the call before anyone sees your work.

So we work on what search engines and AI assistants look for. A site that works properly. Pages that answer real questions in plain words. Structured data they can read. And the same details about you everywhere they check.

Where the journey leaks

People ask Google or an AI assistant first. If you’re not in the answer, they never get as far as your website.

New to the terms? Read our plain-English guide, AEO & GEO explained, with a checklist.

What you get

Deliverables, not promises.

01

Search + AI visibility audit

Where you show up today for the questions that matter, in search results, answer boxes and AI assistants. And where your competitors show up instead.

02

Technical SEO

We fix whatever stops search engines reading your site: crawling, indexing, speed, mobile issues, canonical tags and sitemaps.

03

Answer-ready pages

Service, location and FAQ pages that answer real questions directly, in the words your customers actually use.

04

Structured data

Schema markup for your organisation, services, locations and FAQs, so search engines and AI tools understand who you are.

05

Local presence

We set up and look after your Google Business Profile, make your name, address and phone number match everywhere, and help you collect genuine reviews.

06

Monthly visibility report

Your rankings, any answer-box and AI mentions we can see, and how many enquiries search actually brought in.

How we do it

Four steps, in order.

  1. Audit

    We list the questions your customers ask and check who answers them today.

  2. Fix the foundation

    We fix technical problems first, so the pages we improve can actually be found.

  3. Build answers

    We write clear pages that answer those questions properly.

  4. Measure and repeat

    Each month we look at what changed and decide what to write next.

Good fit for
  • Schools and coaching institutes competing for local admissions
  • Hospitals and clinics people search for in a hurry
  • Hotels and real-estate developers compared against portals
Tools we use
  • Google Search Console
  • Google Business Profile
  • Schema.org markup
  • Google Analytics 4

You own every account, file and login we set up.

Based in Asansol; working with businesses in Durgapur and across West Bengal.

Proof

Per-page SEO, EducationalOrganization schema and a submitted sitemap for Burnpur Hirapur Educational Society.

Read the case study →
FAQ

SEO · AEO · GEO, answered.

What are AEO and GEO?

Answer engine optimisation (AEO) is about appearing in the direct answers search engines show. Generative engine optimisation (GEO) is about AI assistants mentioning you. Both depend on good SEO underneath: clear, trustworthy, well-organised information.

Do you guarantee rankings or AI mentions?

No, and nobody honestly can. We work on the things search engines and AI assistants look for, and we report on the enquiries that come in.

How long before we see results?

Technical fixes can help within weeks. Content and reputation usually take a few months to build. After the audit we agree realistic milestones with you.

Do we need a new website first?

Not always. If your current site is in good shape, we improve it. If it’s holding you back, we’ll tell you and plan a rebuild.

Free · AI visibility check

When someone asks ChatGPT or Google for a business like yours, do you show up in the answer? We'll check for free and show you what to fix.

Get my free check →

Book a callShow us where customers drop off. We'll show you the fix.

30 minutes. Your own funnel, walked end to end. No pitch deck.

Education · Healthcare · Hospitality · Real estate
Email admin@rigzz.com · Call +91 89676 46888