Service 08 · Journey step: Discover

Influencer marketing. Heard about you from someone they trust.

Local and niche creators who put your brand in front of the right people, with clear ad labels and tracking on every collaboration.

A young creator filming with a camera on a gimbal
Why it matters

Nobody has heard of you yet.

People trust a creator they already follow more than they trust an ad. A good recommendation from the right local or niche creator can introduce you to thousands of the exact people you want, before they ever search for you.

We find creators whose audience matches your customers, agree clear deals, make sure every paid post is properly labelled, and track what each collaboration actually brings in. No vanity reach reports: enquiries and sales, wherever they can be measured.

Where the journey leaks

If nobody they follow mentions you, you start every comparison as a stranger.

What you get

Deliverables, not promises.

01

Creator shortlist

Local and niche creators whose followers match your customers, checked for genuine engagement, not just follower counts.

02

Campaign brief

What to say, what to show and the one action you want viewers to take, written so it still sounds like the creator.

03

Contracts + ad labels

Clear agreements on posts, timelines and usage rights, and every paid post labelled as an ad, as India’s ASCI influencer guidelines require.

04

Content review

We check each post before it goes live, so the facts, offer and label are right.

05

Tracking links + codes

A unique link or code for each creator, so you can see who brought visits, enquiries or sales.

06

Campaign report

What each creator delivered, what it cost and who is worth working with again.

How we do it

Four steps, in order.

  1. Match

    We shortlist creators whose audience looks like your customers.

  2. Brief

    One clear message and one clear next step for viewers.

  3. Launch

    Posts go live on schedule, labelled and tracked.

  4. Measure

    We compare creators on results and keep the ones that work.

Good fit for
  • Brands launching in a new city or with a new product
  • Schools, cafés, hotels and clinics that want local word of mouth
  • E-commerce and D2C brands that sell on Instagram and their own store
Tools we use
  • Instagram
  • YouTube
  • Meta Ads
  • Google Analytics 4

You own every account, file and login we set up.

Based in Asansol; working with businesses in Durgapur, Raniganj and across West Bengal.

Proof

Influencer marketing is a new service for us, so there’s no published case study yet. We’re happy to talk you through how we’d plan your campaign on a call.

Ask us on a call
FAQ

Influencer marketing, answered.

How do you choose the creators?

By audience, not follower count. We look at who follows them, where those followers live and how genuinely they engage, then shortlist creators who fit your customers and your budget.

Do influencers have to say a post is paid?

Yes. Under ASCI’s guidelines in India, any post where the creator gets money, free products or another benefit must be clearly labelled as an ad. We build that into every agreement and check it before posts go live.

How do you measure results?

Each creator gets a unique link or discount code, so visits, enquiries and sales can be traced back to them. We report on those, not just views and likes.

Can we use the creator’s content in our own ads?

Yes, if the agreement includes usage rights. We agree that up front, so you can run the best posts as ads afterwards.

Book a callShow us where customers drop off. We'll show you the fix.

30 minutes. Your own funnel, walked end to end. No pitch deck.

Education · Healthcare · Hospitality · Real estate · E-commerce
Email admin@rigzz.com · Call +91 89676 46888